Meet our CEO Coach – Rodrigo Castaneda
Guiding business leaders to greater success

Rodrigo Castaneda
Founder at Casta Advisory
Vistage Florida Chair since 2026
BACKGROUND
Rodrigo Castaneda has spent more than 30 years leading industrial businesses through growth, transformation and change, across public, private, founder-owned and PE-backed companies in North America, Latin America and Europe. International owners and boards haverepeatedly trusted him to build, scale and turn around their businesses.
Rodrigo brings extensive M&A experience to achieve scale and growth. Through his own consulting firm, he guided owners through post-merger integration, turnarounds and exits. He also has experience carrying the P&L through those moments, not just advising on them. He has learned that a deal delivers its value after the signing: getting leaders, systems and customers aligned around one plan.
For CEOs, that means a thinking partner who has been inside these decisions. In Rodrigo’s words, his purpose is “to turn a lifetime of learning and experience into insightful collaboration so that we achieve more together than any of us could alone.” He is based in South Florida and holds a B.S. in Industrial Engineering from Georgia Tech and an Executive MBA from EUDE Business School in Madrid.
